The GREAT FUTURES campaign launched in Riyadh in 2024 with a summit bringing together the largest UK trade delegation ever to a foreign country. One year on and the campaign hosted a return summit in London in September 2025, bringing together hundreds of senior leaders and governments representatives to showcase the success of the last 12 months of UK-Saudi partnership. 

Delivering growth and prosperity, capitalising on synergies between the UK's Industrial Strategy and Saudi Vision 2030, the campaign has delivered over 4,100 UK jobs via over £4bn of UK-Saudi deals since its launch.

Read more about the September summit on GOV.UK, LinkedIN and X.

Hosting Partner
 

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Presenting Partners
 

Official Partners

GREAT FUTURES showcases how the UK and Saudi Arabia can work in partnership across trade, investment, tourism, education and cultural engagement as Saudi Arabia delivers Vision 2030 GREAT FUTURES is designed to create opportunities, connect government and business decision-makers and establish long-lasting partnerships that deliver results for both our Kingdoms.

Join us in making GREAT FUTURES together

Events
 

Kingdoms of Champions: Saudi-UK Sport Symposium
Date: 27-29 May 2025
Location: London, United Kingdom

UK-Saudi Leadership Summit 
Date: 03 September 2025
Location: Central London

Coming Soon
Date: TBC 2025
Location: TBC UK/Saudi Arabia

News
 

18 April 2025

UK-Saudi Trade Ties Deepen as 50 British firms set up regional HQs in Kingdom
The strong investment growth in Saudi Arabia's economy has led 50 British companies to set up regional headquarters, joining over 1,300 UK firms already operating.... Read more >

18 February 2025

UK Investment Minister in Arab News
Saudi Arabia presents significant opportunities for UK businesses, including the potential dual listings on the London and Riyadh stock exchanges.... Read more >

15 January 2025

UK-Saudi Arabia Critical Minerals Partnership signed at Future Minerals Forum
Saudi Arabia and the UK are deepening mining ties as the British government seeks to secure critical minerals for industries.... Read more >
 

18 December 2024

UK Pavilion at COP16 in Riyadh visited by DESNZ Minister
The UK Department for Business and Trade team hosted UK companies looking to connect with Saudi partners on a shared mission to fight desertification.... Read more >
 

Meet the GREAT FUTURES team
 

Tom Walsh
Events, activities and general enquiries 

Ben Pilling
Sponsorship opportunities 
 

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